Breakout techno star Massano kicks off new label with "The Theory EP"

Breakout techno star Massano launches Simulate imprint with The Theory EP

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Massano’s The Theory EP initiates the ideas behind Simulate, outlining the concept and foundation of the rising star’s new label. Massano aims to captivate listeners with a futuristic exploration pushing the boundaries of sonic expression. Featuring three tracks that delve deep into the fields of raw emotion, ethereal melodies, and enthralling rhythms, this EP invites listeners on a digital journey into Massano’s artistic vision.

Here’s what Massano himself has to say about The Theory EP:

“To showcase the ideas behind Simulate, I wanted to kick things off with an EP from myself to really cement what the sound, look and feel of the label will be. These tracks are about using digital and futuristic sounds to create aggressive yet energetic and emotional moments that can be enjoyed both on the dancefloor and at home. ‘Alone’ is the first track of the EP, a captivating collaboration with the hugely talented Braev – this track is one that really showcases what Simulate is all about, to me this track shows human creativity fighting with digital innovation. ‘The Blaze’ is next up, a much-requested track that I have been playing in my sets for some time now, and it never fails to get people moving. I love how raw this track is and it further emphasizes the digital feel of the label. ‘Paranoia’ closes out The Theory EP, it’s a simple yet effective track that plays off the idea of having lots of different sounds, both analog and digital, playing the same rhythm which creates interesting calls and responses throughout.”

Hailing from Liverpool, Massano is a burgeoning star known for his aggressive sound design, hypnotic grooves, and melodies. With releases on top labels like Afterlife and insane support from the world’s biggest artists including Tale of Us, Calvin Harris, David Guetta, Diplo, Fisher, Pete Tong and a legion of other AAA-list DJs, he has become a breakout star in the world of techno and beyond. Massano has proved his DJ abilities match his wizkid production abilities with standout performances at major events and festivals around the world, including The 2022 FIFA World Cup, Wembley Arena, Time Warp, The Warehouse Project, Printworks, and Hï Ibiza/Ushuaïa Ibiza/Pacha. In 2023, he launched Simulate which explores the concept of life as a simulation through music, technology, and philosophical exploration. Simulate acts as a platform for Massano’s releases and promotes other emerging artists working to push the boundaries of electronic music altogether. In support of the launch of Simulate, Massano will be gracing the decks this summer at world renown festivals and events like Kappa Futur Festival, Tomorrowland, Sziget, Ultra Europe, Brooklyn Mirage, and more!

“I always like to associate the elements in music I listen to with physical beings or ideas. My idea for Simulate is exactly the visions this music provokes – it’s about accompanying digital ideology and theories with visions for the future. Through this label, I’m aiming to provide new experiences and push others to embrace the possibility that life could be a simulation whilst imagining how a future world controlled by technology could be. I’m beyond excited to share this vision through music and visuals whilst building a unique family of artists whose music aligns with my ideas for the label. I’m humbled to finally share these ideas with a community of listeners, and it’s my goal to bring people together to build something truly special that lasts a lifetime and beyond!,” Massano adds.

The Theory EP opens with “Alone,” a stunning collaboration with the hugely talented Braev. Braev’s captivating vocals intertwine with Massano’s energetic and unique production style to create a track filled with unforgettable moments. Next, “The Blaze” is a raw and aggressive track that embodies Massano’s signature sound. With unrelenting energy, “The Blaze” ignites the dancefloor with its fierce intensity. Closing out the EP is “Paranoia,” a deceptively simple yet profoundly effective track that showcases Massano’s mastery of rhythm and sound manipulation.

With this EP, Massano solidifies his ability to seamlessly blend emotional depth, raw energy, and intricate rhythms. Each track on this EP is a testament to Massano’s artistic vision, taking listeners on a transformative journey that demonstrates what the vision for Simulate is all about.

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